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25 Social media tools to help grow your brand

Do you find it challenging to know which social media tools to add to your social media toolbox?

There are literally thousands of tools to choose from.

How do you decide which social media tools you need to help with your social media efforts?

Today I’m going to cover 25 social media tools you need to be using to help you grow your brand.

Aren’t all social media tools the same?

When using social media to grow your business, you can’t just focus on knowing how to use the networks.

That’s important; however, if that is all you focus on, you will spend a lot of time just learning the mechanics and not really know if you are making an impact when you post content.

This is where it is important to have a few social media tools available to help you quickly figure out this information.

To help you out, this list of 25 social media tools is broken down into the following categories.

1. Social listening tools

Social media tools to help your business learn about conversations happening about your brand, your competitors, and keywords.

2. Social conversation tools

Tools to help you locate and respond to customer inquiries and comments.

3. Social marketing tools

Tools to help you create campaigns and contests for your business.

4. Social analytics tools

Tools to help your business measure and analyze the performance of your social media marketing efforts.

5. Social influencer tools

Tools to help identify social media influencers.

Now that you know how the social media tools are broken down, let’s take a look at 25 of the best social media tools.

25 Social Media tools

Continue reading 25 Social media tools to help grow your brand

The 10 Types of Social Media Addicts [Infographic]

Social Media Addiction is a disease, just like drug addiction and alcoholism. In fact, social media addiction affects millions of people and can show up in many different forms. For example, are you a “serial liker” – someone who likes every page you possibly can? How about the “constant checker” who cannot go five minutes without refreshing their Twitter or Instagram accounts checking for updates?

And one of my favorites? The “Self-Proclaimed Influencer” who’s obsessed with getting their Klout score to the top (it’s not all that important).

So do you suffer from social media addiction?

Check out the following infographic below for more types of social media addicts – and don’t be ashamed to admit it, we’re all addicts of something. Admitting there’s a problem is the first step to recovery!

Continue reading The 10 Types of Social Media Addicts [Infographic]

Pinpuff A Tool to Measure Your Influence on Pinterest (with video)

While Klout is a tool to measure your overall social media influence, it does not measure Pinterest. Fortunately, there’s another social media tool that can help you measure your influence or “pinfluence” on Pinterest called Pinpuff.

What I like about this app:

Continue reading Pinpuff A Tool to Measure Your Influence on Pinterest (with video)

My current social media tools

For anyone who is serious about building a business and leveraging social media, it isn’t just about being on all of the networks like Twitter, Facebook, LinkedIn, Pinterest or Google+. Each network offers something of value, along with a distinct set of fans and followers that you need to work with and develop a relationship with.

In fact, if you are not careful, social media can consume your entire day – posting updates, constantly checking your accounts for new retweets, mention or likes, or even joining new networks. Eventually, you’ll actually be hurting your business, because you have gotten away from the core of it – building new products, your website, even writing new content for your blog.

So to help you all out, I’m sharing my current social media tools that I use – to help create, monitor, and analyze my social media accounts:

Continue reading My current social media tools