If you have a Facebook Page, one of the most important areas you should be checking every month are Facebook Insights. Facebook Insights can help you understand the performance of your Facebook Page so that you can learn to optimize the content that you publish for fans.
Unfortunately, if you’re not into analytics like I am, you might find Facebook Insights to be a bit challenging.
Fortunately, because I love analyzing my stats so much, I compiled a complete Facebook Insights Glossary to help you better understand what it is that you’re looking at.
