Have you ever needed to upload photos and videos to Instagram from a computer?
While Instagram is primarily a mobile site, they do allow you to access an Instagram feed where you can view, like, comment, and embed an Instagram photo in a blog or website.
But what if you want to upload photos to Instagram from your computer?
Right now, Instagram does not offer this feature.
Instead, you can use a third-party tool to upload photos and videos to Instagram from a computer.
What types of media can you upload to Instagram?
You can upload photos and videos to Instagram and even use Instagram Direct to share private content.
To upload your photos and videos to Instagram, follow the instructions below.
How to upload photos and videos to Instagram from a computer
As a Facebook marketer, to be successful, you need an edge over your competitors on Facebook. This way more of your content gets seen in the news feed by fans.
One way to do this was to post Facebook text updates on both Facebook profiles and pages. This was because they were seen more in the news feed.
Facebook even agreed and had this to say about how important text status updates were:
Through testing, we have found that when people see more text status updates on Facebook they write more status updates themselves. In fact, in our initial test when we showed more status updates from friends it led to on average 9 million more status updates written each day. Because of this, we showed people more text status updates in their News Feed.
But when you really stop to think about it, you were not reaching people in the news feed because you were sharing really great content. Instead, you were leveraging a flaw in the news feed algorithm.
And while this seemed like the perfect win-win situation for both Facebook Profiles and Facebook Pages because it allowed your content to reach more people, Facebook took notice and implemented Facebook text update changes for Facebook Pages.
Now before you get mad and cry foul over how Facebook keeps making it difficult for your business to succeed because of all of these changes, consider this.
The constant changes on Facebook are not the issue.
The main issue is the type of content that you share on your page. I’m not saying that all of the content you share is bad, it is just how you are sharing it.
Why it is difficult to increase Facebook engagement
If you are not seeing the levels of engagement on Facebook that you would like, there are a number of reasons why this could be happening.
Sharing low quality content
Your news feed is not a dumping ground. As a way to clean-up the Facebook news feed, Facebook reported they wanted to show more high quality content to users.
To do this, Facebook would penalize low quality content that was being shared.
What is considered low quality content?
Internet memes and status updates that are off topic are considered low quality content.
While these items tend to see higher engagement on Facebook because they are very “shareable.” Facebook doesn’t think so and therefore does not show it to users.
The takeaway here is that you will need to find another source of content to share. If you are a business and have a Facebook Page, I would recommend skipping all of the fluff and instead, share content about your brand and tell your story and what makes your business so great.
Posting when your fans are not online
If you are blindly posting on Facebook, you definitely need to consider a new Facebook strategy.
Think about it. If I am sharing content when the least number of users are not on Facebook, I am only reaching a fraction of my audience.
To increase your engagement, you need to ensure you are posting when people are on Facebook. This way they see your content and can interact with it.
There are plenty of tools you can use to help you figure out what the right posting times are.
For example, if you have a Facebook Page, one way to increase Facebook engagement is to use Facebook Insights and to look at when your fans are online.
Use Facebook Insights to learn when your fans are online so you know the best times to engage with them.
Alternatively, you can also use the excellent Facebook tool, Agorapulse to measure how effective your Facebook content is and to tweak when you are sharing it.
Sharing the wrong type of content
While content is kind, it is important to know what type of content works best for your situation.
Instead of copying someone else’s Facebook strategy, you need to figure out what works best for you.
For example, some Facebook users see increased engagement from photo-sharing. For others who don’t have an audience interested in this type of content, text only status updates work well for them.
The takeaway here is to try different types of content to learn what Facebook users are interested in. Once you identify Facebook trends, keep using them until they no longer deliver the results.
Now that you are aware of some of the ways you can hurt your Facebook engagement, here are some tips to help you increase Facebook engagement.
What types of content can increase Facebook engagement?
So how do you know which hashtags to use to increase your interactions on Instagram?
While some users will use random hashtags for giveaways and specific social media campaigns, it is best to try to stick with the more popular hashtags.
These include: #food, #beauty, #makeup, and so on.
This is so that you can insert your photos into the larger conversation and increase visibility with other Instagram users.
To help you get started, here is a list of some popular Instagram hashtags.
I have also included tools you can use to help identify the right hashtags to use.
Instead of sitting around waiting at your keyboard to search Facebook posts, here is a nifty trick using Google to search through posts from a Facebook Profile or Facebook Page.
Google + Facebook search strategy
I have been using this Google search trick for a while and it is very handy for a number of reasons:
Search competitor Facebook Pages
Search your friends posts
Search posts for people you are not friends with
Save time and quickly locate past posts
To use Google to search Facebook posts, follow these instructions.
With so many users blindly allowing access to their Facebook profile, it is important to know who you give access to your information and what they plan to do with it.
You are very cautious about who you give out your banking information to. It’s time you begin doing the same with your Facebook Profile information.
Learn how to secure your Facebook profile with this collection of Facebook user privacy habits to check.
12 important statistics about Facebook user privacy
Are your Facebook photo albums a mess? Do you wish you could rearrange Facebook albums?
For those of you who plan to get more organized in 2014, a good place to start is with the Facebook photo albums. Not only is it relatively easy to create an album, but this action of getting organized can spillover into your personal life as well.
Here is a handy shortcut to help get your Facebook photo albums more organized on Facebook Profiles and Facebook Pages.
Rearranging Facebook photo albums can be time-consuming. Source: Joyoflife.
Do you know how to rename a Facebook Page when you need to make a change to your Facebook Page name?
Whether you need to rename a Facebook Page because your branding has changed, you’ve spelled your business name wrong, or you just want to change your Facebook Page name, we’re going to teach you how to rename a Facebook Page.
Why rename a Facebook Page?
If you’ve read our list of 3 reasons to rename a Facebook Page, you know how important it is to have your Facebook Marketing strategy in place before you name your Facebook Page.
While it isn’t impossible to rename a Facebook Page, the process can be a little stressful for some business owners because renaming a page requires going through a few steps and providing documentation to Facebook.
By having a Facebook Marketing strategy, you can make the process to rename a Facebook Page easier.
Challenges with renaming a Facebook Page
As we mentioned, some business owners may experience issues when trying to rename a Facebook Page.
For example, you can rename a Facebook Page as many times as you like when you have less than 200 fans; however, once you have more than 200 fans, you have to submit a request to Facebook to rename your Facebook Page.
If you have come to the conclusion that you absolutely need to rename a Facebook Page, we’re going to teach you how to rename your page.
To rename a Facebook Page, follow the instructions below.
2013 was a banner year for social media. For example, Instagram won Time’s Photographer of the Year, which indicates a big shift in the role that social media plays in our daily lives. For every social media win though, there were also a number of social media mistakes that were made in 2013.
Just last week, you probably heard about the tweet heard round the world where a PR executive sent out an offensive tweet, which eventually cost her her job.
And while you can always go and delete a tweet or Facebook status update or even your account, someone can always take a screenshot of a social media mistake that can cause it to live on forever.
So the key takeaway to help you avoid making social media mistakes is to be mindful about what you send out. If you’re not sure if something could be considered offensive or even taken out of content, ask people you trust. If there is any hesitation, don’t share it because it is not worth the time or energy you’ll have to expend to try to fix a social media mistake.
Remember, most mistakes can have a negative effect on a business, but that isn’t always the case.
In honor of 2013, here are 10 social media mistakes – some good and some bad!
Are you concerned that you might not have the right privacy settings marked when posting a status update on Facebook? Learn how to quickly check your Facebook privacy settings using the Facebook view as tool.
While it is very easy to use the Facebook view as tool, for one reason or another, we forget to use it.
By not using it, this can put us into an embarrassing situation if someone we didn’t intend to share our updates with see’s them. For example, if you didn’t intend to share that holiday party photo with your co-workers.
To use the view as tool to see what someone can and cannot view on your Facebook profile, follow these instructions.