Do you wish you could save multiple Vine videos? Now you can with Vine Sessions.
What are Vine Sessions?
Vine Sessions are a way for you to shoot and save up to 10 drafts of Vine videos for you to use later on.
Creating sessions on Vine is very helpful. Now, you don’t have to focus so much on getting your Vine video right the first time because you can save multiple sessions and access them later on when you need them.
When you combine Vine Sessions with the Vine ghost tool and Vine focus tool you now have a very powerful set of tools to help you create amazing Vine videos.
Learn how to use Vine Sessions by following the instructions below.
It’s hard to believe that Facebook has been around for nearly 10 years. Over time, it has evolved from being a place to socialize with friend and family to being a place you can conduct business. We have put together a list of 10 Facebook best practices that you can put into practice now on your Facebook Page.
Take a look at this comprehensive list of best practices and let me know which ones are new for you and which ones you currently use in your social media marketing efforts.
Hashtags seem to be everywhere these days. For example, there are Facebook hashtags, Twitter hashtags, Instagram hashtags, and even Google Plus is using hashtags. This is great because you can begin to incorporate hashtags into all of your social networks. Before you do though, you need to be aware of the proper hashtag etiquette.
Otherwise, you could be doing more harm than good when using hashtags on your favorite social networks.
What is a hashtag?
Oxford dictionaries defines a hashtag as a word or phrase preceded by a hash or pound sign (#) and used to identify messages on a specific topic.
To sum this up, when it comes to social networks, hashtags are clickable links that bring together posts from that network that are also using that hashtag.
This can be useful because it lets you see who else is talking about a similar topic on your favorite social network.
Hashtag evolution
The hashtag has evolved quite a bit throughout history though. In fact, it wasn’t always used like how it is today. There is a rich, storied history of the hashtag.
Common hashtag mistakes
While hashtags seem like they’re very easy to use, here are common mistakes you want to avoid when using hashtags.
Stringing together too many words in a hashtag.
For example, using #hashtaqetiquettetips when just #etiquette will suffice.
Tagging every word in a post with a hashtag.
Not only is this unprofessional, but doing this can make it difficult to follow a post or tweet.
Using hashtags that don’t relate to your business or brand
This is a big no-no when using hashtags. An example of this is using a hashtag and including a link to a product that doesn’t relate to the hashtag. You can be seen as a spammer if you use this technique.
Using hashtags when they are not needed
Just because you can use a hashtag doesn’t mean you need to. Make sure you’re selective on when you should include a hashtag.
Picking the right network for hashtags
While Facebook, Twitter, Instagram, LinkedIn, Google Plus, and Pinterest all include the option to use hashtags. Be sure you know your audience. If they don’t understand hashtags, you could be pushing them away by including them.
If you want to see hashtags in action, Justin Timberlake and Jimmy Fallon created a hilarious video on using hashtags in real-life that also does a great job illustrating why hashtag etiquette is so important.
While it seems that hashtags are ubiquitous, remember, there is a right time and place for them. The team at Gremln put together this infographic on hashtag etiquette. There are also some great tips on how to use hashtags to get your message across and reach your target audience.
There are a number of ways to include a YouTube video link that links to a specific time in a YouTube video. For example, you can include a hyperlink, which takes users right to the time you specified when they click your URL.
While this YouTube video trick works great when you’re sharing links to your videos on Facebook, Twitter, or on your own website, what about your YouTube channel subscribers?
This second way to link to a specific time on a YouTube video works within the description of your video.
Follow these instructions if you want to link to a specific time on a YouTube video.
How to include a YouTube video link to a specific time in a video
A site like Facebook always draws big crowds during the holiday season. Christmas is the most popular, and people across the globe want to keep in touch with one another during this time of year. But people are also in quite a lot of stress during this holiday. They need to find time to shop for gifts and even buy things for themselves.
People are looking for great deals, convenient ways to shop and lucrative promotions. They’re on the hunt for brands catering to their needs, and one way to stand out to them is to play to the overall holiday theme. Using Facebook for business in this fashion allows you to appeal to many more customers outside of your usual niche.
No, this doesn’t mean you’ll need to start paying Twitter to use their tool. Anyone can schedule tweets on Twitter using the ads tool.
Note: scheduling tweets through Twitter only works on a desktop. You cannot schedule tweets from a mobile device (yet).
Another thing that I find interesting. The timing of this announcement aligns perfectly with the upcoming Twitter IPO and suggests that Twitter plans to make money by giving all users the ability to create Twitter Ads.
What’s also interesting is that this could mean the end of HootSuite – more on that later though.
To schedule tweets on Twitter, follow the instructions below.
Do you need a way to collect reviews on your Facebook Page? Now you can with the Facebook Reviews Button.
What is the Facebook Reviews Button?
The reviews button is an upgrade to the Facebook Recommendations Box. It now gives businesses the ability to collect reviews from fans right from their Facebook Page.
To add the Facebook Reviews Button, follow these instructions.
Is it true that this adds the Facebook Reviews Button and Box to my Facebook Page?
Yes. You get the Facebook Reviews Button and the Facebook Reviews Box added to your Facebook Page.
Can I edit a review that I have posted on a Facebook Page?
Yes. Simply go to your review and click the X in the right corner and select edit.
Can I edit a review that someone posted on my Facebook Page?
No. You can only report a bad review that you receive.
Can I add the reviews button to my Facebook Group?
No. The Facebook Reviews Button can only be added to Facebook Pages.
Do I need a physical address to be able to add the reviews button/box?
Yes; however, if you don’t have one, you can get around this by setting your Facebook Page to a category that has a location. For example, local business.
Once you add an address, go back in and remove it. You should still have the Facebook Reviews Button.
I still have questions about the Facebook Reviews Button
If you are stuck adding the reviews button to your Facebook Page, feel free to contact me for help.
How much time do you think it takes to manage an effective social media strategy? If you said days or even weeks, you’re partially correct – if you run a social media agency. If you’re just managing your own social media accounts, you can do social media management in just 60 minutes a day!
60 minutes a day on social media? Really? It can be done.
Social Media time management
Learning how to manage your social media accounts in just 60 minutes a day takes discipline. It also means you need to focus on what your goals are when you logon to a site.
We’re all guilty (myself included) of going on Facebook for one thing and then spending hours just browsing.
What you are learning about is how to split up your time spent on social media activities in 60 minutes per day. This way you can use that time towards being productive in other areas.
Social Media management in just 60 minutes a day
To effectively do social media management in 60 minutes a day, here’s the recipe you need for creating the perfect social media cocktail:
How do you feel about Google sharing your profile in something called Google shared endorsements?
What are Google shared endorsements?
Example of Google shared endorsements in product reviews.
Shared endorsements are a way for Google to share reviews and recommendations across Google products like YouTube, Google Maps, and the Google Play music store.
With shared endorsements, Google will use your Google Plus profile and name when your friends are browsing businesses, products, and websites to help boost recommendations.
By seeing what your friends like (and don’t like), this can help bring social proof and influence user decisions.
While shared endorsements are a great way to use social proof to influence user decisions, not everyone wants their photo and name displayed though.
The great thing is that Google makes it very easy to opt-out of Google shared endorsements.
To opt-out of Google shared endorsements, follow the instructions below.
