More Networks Archives - Page 23 of 24

How to tag photos on your Facebook page

Great news Facebook pages users. Just recently, Facebook updated Facebook pages – specifically, photo tagging as a Facebook page. What this means is more spam opportunities to expose your Facebook page through photos.

In addition, retailers should jump at this chance to catch some positive publicity through social media. Image being able to tag your clothes from Banana Republic or that soda you’re holding from Coca-Cola. The possibilities are virtually endless.

To help you get started with this new feature, I’ve put together a video on how to tag photos on your Facebook page.

Continue reading How to tag photos on your Facebook page

The importance of having a photo on your social networking accounts

Let’s face it – or not face it. Social networking is hear to stay and we better be ready to start adopting it. It’s practically everywhere. It influences our buying habits based on what our friends have recommended. It offers us discounts for checking into stores like Banana Republic, Macy’s and H&M to name a few. We even receive free food and discounts at some restaurants (more obviously to follow) just for liking a businesses Facebook page.

With so many businesses beginning to up their online social media game, don’t you think it’s time you upped your game too? The first place you can start is with your profile picture. Did you know, your profile picture is a vital part of connecting with others.

By not including a picture, if someone wanted to Continue reading The importance of having a photo on your social networking accounts

The art of publishing social media content

Sure, we can all spout off a couple of blog posts and maybe even a few dozen tweets and some Facebook updates in a days work. Anyone good at writing can do that. So what’s missing? How about when we should be pushing out content so that we’re engaging fans, readers, and followers?

Think about it. If I’m a business, I’m open certain hours so that I can attract a lot of customers and keep my operating costs – you know, lights, heating and air, salaries as low as possible.

This same principle holds true for our Facebook updates, tweets and blog posts. If you post content at Continue reading The art of publishing social media content

5 areas for a successful Twitter profile

Want to get your Twitter game off the ground? I’ll be honest, adding followers is easy, getting someone to follow you back can be a challenge though. Here are five (5) areas you should complete to help create a successful Twitter profile and get you on the road to Twitter stardom! By including this basic information, you’ll up your Twitter game immensely from the start and increase your chances of others following you.

Username

Your username, referred to @username or www.twitter.com/username is your identification. Pick one that is simple and easy for others to remember. If you’re a person, try using your name. If you’re a business,use your business name or something simple.

Name

Your full name or business name will suffice. This is done within your Twitter profile settings. This is an important area because while your username may not be your compete business or personal name. Ex: Username: @ckroks, my full name can come up when someone searches for me i.e. Christian Karasiewicz or a close variation, Chris Karasiewicz. Including this is important because it helps people find you not only through a Google search, but also through a Twitter search as well.

Website address

One key thing about Twitter – it is a conduit, a place for directing other users to your content. If you have a website and don’t list it, it is like saying I have a business, but I don’t tell people about it. If you don’t want traffic to your site, don’t tell people. If you want traffic and don’t list your site, don’t complain about not having any customers. You need to direct people to the place you want them to go to. It could be a website, your Facebook profile so they connect with you further, a LinkedIn account, etc…

Profile photo

Probably common sense, but keeping the standard Twitter profile picture probably won’t get you too many friends. Make your profile more inviting by adding your photo – think professional looking, not Cancun beach. If you’re a business or setting up a Twitter profile for your business, create a logo. Image sizes are as follows. On twitter.com/username, your image is 73px x 73px. In the timeline, it is 48px x 48 px. Create one!

Twitter background

The same concept holds true with your Twitter background. Change out the default one — it is under https://twitter.com/settings/account. If you want some free Twitter backgrounds, this is a site I recommend using: http://www.twitrbackgrounds.com/. It’s free, I’m not getting paid for promoting it – they just do a good job. If you want to really kick your Twitter background up, be sure to check-out my next note on doing this. For now, a free solution will suffice.

So there you have it. 5 areas to a successful Twitter profile. While this won’t guarantee you’ll get followers, it will help make your Twitter profile more appealing and inviting for others to want to follow you.

5 Ways to clean-up your Facebook profile

Got a Facebook profile – sure, we all do! Did you know that you can only have 5,000 friends? Once you reach this limit and start accumulating friend requests and other connections, you may not be able to interact with other Facebook features like groups, events, applications and pages. Be sure to prune your friends list occasionally. Here are 5 ways to clean-up your Facebook profile. Continue reading 5 Ways to clean-up your Facebook profile

Understanding the new Facebook newsfeed

If Facebook does one thing extremely well, it’s changing their game up midstream – leaving users scratching their heads because they had just gotten around to understanding the last version of Facebook.

With Facebook’s recent updates to Facebook pages, they also made a few changes to Facebook profiles – most notably, who shows up in your newsfeed. In previous versions of Facebook, users could go to their newsfeed and see previous status updates from the last time the logged in or click the ‘most recent’ link to see their newest updates from their friends or pages that they have liked.

Well, things have changed again…rather than clicking the ‘most recent’ link to see all of your friends, you’re also presented with the ability to set your newsfeed to show the following:

Friends and pages you interact with most
All friends and pages

To change what you see in your newsfeed, follow these steps:

Login to Facebook
Click on the Facebook logo (on the left)
Click the dropdown next to ‘Most recent’
Select ‘edit options…’
Select ‘friends and pages you interact with most’ or ‘all friends and pages’

In addition, you can also filter to see only pages, photos, links, lists of friends, etc…in your newsfeed, which is also a great addition!

So take the time to review your newsfeed and ensure your’s is setup how you want to see it. No longer are you left scratching your head why you’re seeing the same updates from the same friends or pages all of the time.

How to create a successful multi-author blog for your business

One of the biggest challenges that most businesses face is how to keep readers interested and coming back for more. In the typical business setup, it is very linear. One person does one job, another person does another and so on. While this may work for certain jobs, eventually, your business begins to get stale and workers begin to get tired of the same tasks over and over.

Rather than find more “work” to keep them busy, why not put them to use by having them share something interesting about your business – what does your business do, are there any tips you can share with your customers through your employees, such as how they can connect with you through your social media channels. How about even have them provide insight into certain products or services that you may offer.

Not only will this make work more fun, but your business can also benefit tremendously from the added exposure. I know what you’re thinking though…I don’t want my employees wasting time writing, I want them doing their jobs!

In a sense, they are. They’re also helping you open the door to people that may know your business, but don’t know your full line of products. Take a look at successful sites like Engadget, Mashable and 9to5Mac who have seen success with having a multi-author blog. Not only do they produce content at a high-rate, they’re also able to get their jobs done and have fun doing it! Not to mention, the more quality content you product, the more it helps spread the word. Pretty soon, you’ll become the go-to place for your product or service.

So once you’ve made the decision to begin blogging, be sure to follow these 5 tips on how to setup a multi-author blog for your business. Continue reading How to create a successful multi-author blog for your business

The follower to following ratio dilemma on Twitter

So now that you’ve gotten set up on Twitter, you’ve probably received a few follower requests from Twitter and followed even more people in the process.

Following other Twitter users is important. This is because when you follow someone you’re essentially saying I want to see what this person talks about because it may be something I want to retweet (or send) to other people that are following me as well.

This is all fine and dandy to follow people because you want to hear what they are saying. This will help you create content or “social media” which you can then send to the people following you. This will keep them engaged and help you gain followers in the process.

So how do I gain followers? Simple!

Use Twitter Search to find people to follow that seem interesting
Retweet or forward content from Twitter users
Post your own tweets – remember to make your tweets public so that they can be found when someone is using Twitter Search

Once you begin gaining followers, it is important to maintain a good Twitter ratio. Basically, a Twitter ratio is having a balanced number of followers to people following you. Why is this important? Once you follow 2,000 people, you cannot follow anyone else until you have 2,000 people following you back. You’ll then get messages saying ‘unable to follow’ and so forth.

Once you reach this point, you’re either Continue reading The follower to following ratio dilemma on Twitter

How to increase your Facebook connections

The great thing about Facebook is that it allows us to connect with others anytime, anywhere. That’s great, but how can we possibly see all of those connections?

One feature that most Facebook users don’t know about is increasing their number of connections that display in their newsfeed. This allows us to see more (and share more) from our friends.

Here are the steps you can take to increase the number of connections you see on Facebook.

Login to Facebook
Scroll to the bottom of your newsfeed
Look for ‘Older Posts’ and ‘Edit Options’ – hint: they’re at the bottom of your newsfeed.
Change the number of friends to 5,000 to show in your live newsfeed and click save.

That’s it!

Best,
Christian

Public vs. Private Tweets

As a social media strategist, I see a lot of good and bad things being done on Twitter. One particular area I wanted to highlight is the importance of setting your tweets to public vs. private.

Setting your tweets to private is a big no-no on Twitter, that is if you want to attract followers and build your network. If you’re not interested in networking with other people, having others see what you’re saying so that they can add to it or share with their friends – and possible opening a few doors along the way, go ahead, set them to private.

Sure, you’ll be able to control who follows you – this way only the people you approve only see your tweets, but you can already essentially do that, simply by looking at the types of tweets someone writes. You can also go to www.twitter.com/username and see their profile directly too. This way you have an idea on what they typically talk about. Also, remember, you choose who to follow and besides, the whole point of Twitter (and any social network for that matter) is to attract followers and to network with others right? Definitely not doing that with private tweets.

Here are a few reasons why your tweets should be set to public

Public tweets are seen by everyone (even those people you don’t know)
With Google live search, you have a chance that your tweets will be seen by other people searching because public tweets are included in Google search results.
They allow people to retweet (or forward) your tweet w/links, pictures, thoughts to other users
More exposure = more connections and higher chances for conversions, visitors to your website, blog articles, new friends, etc..

For those Twitter users that want to make their tweets public again, you can do so by following these simple instructions for unprotecting your tweets.

Login to Twitter
Click your name (right side)
Select “Settings”
Uncheck the box next to “Tweet privacy”
Click the “save” button

There you have it! Public tweets vs. Private tweets and why you should go public!

Would love to hear from Twitter users that have their tweets set to private. Why did you do it? What benefits do you think you’ll get using private tweets and are you serious about networking?