3 Hyper Alerts alternatives to keep tabs on your Facebook Pages

Do you wish you could get better Facebook notifications?

What if that tool could also notify you about Facebook posts from competitors? How about tweets as well?

Today I am going to teach you about three Hyper Alerts alternatives.

These social media tools can help you see notifications from Facebook Pages and Twitter accounts.

What I love about Hyper Alerts

For those of you who read my blog, I’ve written quite a lot about my love for Hyper Alerts here and here.

Because Facebook notifications are not always reliable, you could spend a lot of time going back to Facebook Pages you manage to see if you missed anything throughout the day.

Where Hyper Alerts really helped, you could be notified by email when new updates were made to your pages.

This could be sent each time a new notification was made to a page or you could choose to receive one email per day or one per week.

This way you don’t miss updates on Facebook.

Watching competitors with Hyper Alerts

Besides being able to see notifications about your own pages as well as tweets you sent.

Hyper Alerts can also help businesses in other ways.

  • See what your competitors are doing
  • Identify new content to share
  • Identify gaps in your social media strategy

Why look for Hyper Alerts alternatives?

While Hyper Alerts sounds like an amazing tool, they recently announced they were shutting down. Bummer!

Hyper Alerts alternatives
Hyper Alerts announced that they would be shutting down.

While they also mentioned they would be making Hyper Alerts open source, not everyone has the time or skill to build their own social media tool.

A lot of community managers want something they can use out of the box.

Hyperalerts was one of those tools.

Because of this change, I spent some time looking for Hyper Alerts alternatives and put together a list for you.

3 Hyper Alerts alternatives

Continue reading 3 Hyper Alerts alternatives to keep tabs on your Facebook Pages

15 Tips on building the perfect LinkedIn Profile – Infographic

Are you seeing the results you would like on LinkedIn?

Do you wish your profile could do more for you?

Today I’m going to provide you with tips on how to build the perfect LinkedIn profile to help improve your chances of standing out.

Why is LinkedIn important?

When people talk about different social networks they are on, they often mention Facebook and Twitter but not LinkedIn.

This is most likely because LinkedIn is often considered to be a digital rolodex and not a true social network.

While we connect with friends and people we meet at conferences on Facebook and Twitter. On LinkedIn, some people limit their connections to just work colleagues and recruiters.

This is not the best practice because when you do this you limit the opportunities you have to grow on LinkedIn.

Don’t get me wrong, it is definitely important to look at each invitation you receive to connect to make sure you are not adding people you don’t share any interests with.

But if you want to build a presence, you need to be connecting with other LinkedIn profiles.

So why is having a LinkedIn profile necessary?

LinkedIn profile stats

The average LinkedIn user spends just 17 minutes per month on LinkedIn . This doesn’t seem like a lot of time, but you have to look at the type of people you are connecting with.

LinkedIn is primarily made up of business-minded associates who have limited time.

Therefore, you are not going to see many people posting family photos or sharing more personal details.

Instead, you can expect to see posts that are sharply written updates and focus on sharing articles and blog posts related to their professional background and qualifications.

So how do you compete for such a limited amount of time on LinkedIn? This is where having the perfect LinkedIn profile can help.

Here are just a few of the benefits when you have a great looking profile.

When building the perfect LinkedIn profile, be sure you are using the correct social media dimensions. This way your profile looks its best and it gets seen more.

Besides these benefits to having a great LinkedIn profile, which areas of your LinkedIn profile should you be focusing on if you want your LinkedIn profile to get more attention both in search and in recommendations to other users?

This infographic from Link Humans covers each area of your LinkedIn profile to help you build a perfect profile!

Building the perfect LinkedIn profile

Continue reading 15 Tips on building the perfect LinkedIn Profile – Infographic

10 Animated GIF tools to help excite your audience

How many of you have seen animated GIFs on Google+ and Tumblr?

While animated GIFs aren’t new, (they’ve been around since the 90s), many social networks are starting to allow them to be shared.

Recently, Twitter added support for animated GIFS like Google+ and Tumblr.

Here’s an example:

Note: According to TechCrunch, Twitter is converting animated GIFs.

This is great news if you are a Twitter user.

Now you can now include others types of media in your tweets besides just text.

Here are some examples:

By incorporating animated GIFs into your messages, you can make them more engaging for your audience and help get across a point better.

For example, instead of including a written tutorial, you can simply link off to an animated GIF!

So how do you create your own animated GIFs?

To help you learn how to create your own animated GIFs, I put together my favorite animated GIF tools.

10 Animated GIF tools

Continue reading 10 Animated GIF tools to help excite your audience

How to double Pinterest followers in 5 minutes – Infographic

Do you wish you could build a stronger presence on Pinterest? What if you could double Pinterest followers in just 5 minutes per day?

While Pinterest is primarily used by women (80% vs 20% for men), it can do amazing things for your business when done right!
Here are a few reasons to consider using Pinterest.

Benefits to using Pinterest

  • Drive website traffic
  • Increase sales
  • Generate leads
  • Build your brand

Brands on Pinterest

While Pinterest can help grow your website traffic and your business, just because the primary audience on Pinterest is women doesn’t mean your brand can’t benefit.

In fact, here are a few brands that do extremely well on Pinterest.

Some of these are big brands and you would expect them to have a strong presence on any social network that they join.

Fortunately, you don’t have to be a big brand to develop a large following.

You just need to be consistent with how you use Pinterest.

Growing your following on Pinterest

By performing just a few simple actions in just five minutes per day, you can start to engage with other users and help grow your businesses presence on Pinterest.

Items you can do right now to double Pinterest followers.

  • Repin others – 80% of pins are repins on Pinterest
  • Be active and comment on pins you find interesting
  • Follow other Pinterest users who share similar interests
  • Pinterest produces 4X more revenue than Twitter and 27% more than Facebook
  • Display Pinterest boards on your Facebook Page

While these are just a few of the ways you can double Pinterest followers and to make your effort on Pinterest count.

The team at Who Is Hosting has put together an infographic featuring even more actionable items to help you double Pinterest followers and develop a stronger presence on the site!

How to double Pinterest followers in 5 minutes

Continue reading How to double Pinterest followers in 5 minutes – Infographic

5 Hashtag tracking tools to help track and measure social media performance

How many of you are use hashtag tracking tools to help you identify and plan out your social media campaigns?

Recently, I was giving a presentation on how to leverage hashtags and spent a lot of time answering questions from people wanting to know if there were social media tools to help identify which hashtags they needed to include.

In this article, I am going to cover five hashtag tracking tools you can use to find the right hashtags to use with your social media campaigns.

What are hashtags?

For those of you new to hashtags, hashtags are a way to group conversations together.

For example, I conveniently use the hashtag #AskCK to make it easier for users on Twitter to ask me questions.

This also makes it easier for me to track the conversation by simply clicking on the hashtag.

Hashtags are also very useful when you want to insert your information into other larger conversations.

An example of this is using the hashtag #BizTips when sharing updates that are business related or using #Socialmedia when sharing content that is social media related.

Benefits of using hashtags

As I mentioned, by including hashtags in your discussions, it makes it easier for people to follow the discussion that is taking place.

For example, many events create their own hashtag so that attendees can see who is saying what at an event.

If they did not include hashtags, it would be difficult to follow all of the conversations taking place.

The same holds true when trying to measure how effective your social media campaigns were.

Imagine having to go through thousands of conversations. By including a hashtag, you can quickly filter the conversations to only show conversations using a specific hashtag.

This way you can quickly see the conversations and measure your performance.

5 Hashtag tracking tools

Now that you are aware of what hashtags are, how do you identify which hashtags you should be using in your social media campaigns?

Fortunately, there are a number of hashtag tracking tools you can use to help identify, analyze, and measure the effectiveness of a social media campaign.

Continue reading 5 Hashtag tracking tools to help track and measure social media performance

25 Social media tools to help grow your brand

Do you find it challenging to know which social media tools to add to your social media toolbox?

There are literally thousands of tools to choose from.

How do you decide which social media tools you need to help with your social media efforts?

Today I’m going to cover 25 social media tools you need to be using to help you grow your brand.

Aren’t all social media tools the same?

When using social media to grow your business, you can’t just focus on knowing how to use the networks.

That’s important; however, if that is all you focus on, you will spend a lot of time just learning the mechanics and not really know if you are making an impact when you post content.

This is where it is important to have a few social media tools available to help you quickly figure out this information.

To help you out, this list of 25 social media tools is broken down into the following categories.

1.  Social listening tools

Social media tools to help your business learn about conversations happening about your brand, your competitors, and keywords.

2. Social conversation tools

Tools to help you locate and respond to customer inquiries and comments.

3. Social marketing tools

Tools to help you create campaigns and contests for your business.

4. Social analytics tools

Tools to help your business measure and analyze the performance of your social media marketing efforts.

5. Social influencer tools

Tools to help identify social media influencers.

Now that you know how the social media tools are broken down, let’s take a look at 25 of the best social media tools.

25 Social Media tools

Continue reading 25 Social media tools to help grow your brand

Choosing the top Instagram hashtags

On Instagram, do you know what the top Instagram hashtags are?

Do you know how to find out which Instagram hashtags are most popular?

Today you are going to learn how to identify the top Instagram hashtags and how when used, can help increase your visibility for your brand.

Should you include Instagram hashtags?

One of the biggest debates is if you should use hashtags or not.

It depends on the social network you are on.

Facebook hashtags haven’t quite caught on.

On Twitter, using hashtags helps increase engagement 2X; however, if you include more than two, your engagement drops.

With Instagram, when you use 11 or more hashtags, you tend to have higher interactions.

So for now, on Instagram use as many hashtags as you like.

It helps increase interactions and allow your posts to be discovered in search.

But what are the top Instagram hashtags and how do you figure out which ones to use?

Let’s take a look at the current Top 50 Instagram hashtags and how you can identify if a hashtag is popular for Instagram of not.

Top Instagram hashtags

Continue reading Choosing the top Instagram hashtags

The complete guide to social media dimensions – Infographic

Do you struggle with finding the right dimensions to use on your social media channels?

With  a number of social networks changing their social media dimensions, I understand how frustrating it can be to keep up.

For example, both Facebook and Twitter changed their social media dimensions in 2014.

Here is an example of their new layouts.

Facebook Page redesign
Facebook Page redesign in 2014. Source: Facebook Page redesign news

 

Twitter redeisng
Twitter redesign in 2014. Source: Twitter redesign news

While I love the new look of both channels, it can be frustrating for community managers, social media managers and businesses.

This is because when new redesigns come out, they don’t always tell you what social media dimensions you need to update to.

Fortunately, the team at  Insight180 put together an extremely helpful infographic that features the latest social media dimensions for:

This infographic shows you which social media dimensions you need to use and also includes the right sizes for images you include in your posts as well.

So what social media dimensions you should be using for 2014?

Social media dimensions (May 2014)

Continue reading The complete guide to social media dimensions – Infographic

5 Things to Give Your Social Media Manager

This post could easily be called, “5 Things to Ask for as a Social Media Manager,” but either way, I can say from firsthand experience that the communication between business owners/managers/marketing directors and their social media managers is dismal. Delegating your social media—whether to an employee or independent contractor—doesn’t mean you wash your hands of all things social. Instead, you need to take an active role in making sure that the voice of the company is what you want it to be, and that you’re actively helping to shape it. Here are 5 of the 51 tips I share in my new book, 51 Ways to Help Your Social Media Manager Crush It! 

51 Ways to crush it as a social media manager

1. Share your personality with us
Continue reading 5 Things to Give Your Social Media Manager

How to redeem or use a promo code on Google Helpouts

Did you receive a Google Helpouts promo code? Learn how to redeem Google Helpouts promo codes to get free Google Helpouts!

For the past few months, I’ve been using Google Helpouts to provide Facebook One-on-One coaching.

During this time, I’ve really enjoyed helping businesses fix their Facebook problems.

For those of you not familiar with Google Helpouts, let me explain a little about Google Helpouts and how they work.

What are Google Helpouts?

Google Helpouts are a tool you can communicate with professionals in your industry to get help.

Here are some of the features of Google Helpouts:

  • Video conference
  • Audio-only helpout
  • Chat
  • Screen-sharing
  • Record a Google Helpout (Hangouts on Air)

For my Facebook One-on-One Coaching sessions on Helpouts, I often provide promo codes so you can try them out.

One question that has consistently come up is how to redeem Google Helpouts promo codes.

To help you out, I’ve put to together a tutorial on how to redeem Google Helpouts promo codes. Follow the instructions below.

How to redeem Google Helpouts promo codes

Continue reading How to redeem or use a promo code on Google Helpouts