Are you looking for ways to make your Facebook Page more engaging for fans and to grow your presence on Facebook? One of the ways you can add value to your Facebook Page is by using Shortstack.
For those of you not familiar with Shortstack, it is a powerful third-party Facebook landing page tool that you can use to add all sorts of functionality to your Facebook Page.
Some of the ways that you can use Shortstack are for running contests, displaying your favorite Pinterest boards, and collecting email newsletter subscriptions.
There are just some of the reasons to use Shortstack.
I’ve put together a list of 10 reasons to use Shortstack to help grow your business.
If you share a lot of videos on your Facebook Page, one thing you want to do is to be sure to customize your Facebook video thumbnail images.
Why use a custom image?
When you customize your image, this gives you the opportunity to determine what your fans see in their news feed. Doing this can influence their decision to click on your video.
For example, how many of you would click on a video that had this image in your news feed?
Facebook video without a custom thumbnail.
How about this one instead?
Facebook video with a custom thumbnail.
So how do you go about setting a custom Facebook video thumbnail image? Follow the instructions below.
While you can easily send Facebook stickers to your friends through Facebook Messenger, how do you remove Facebook stickers?
Why remove stickers?
Although I’m not a fan of Facebook stickers, some users have added lots of stickers to communicate their love for Duck Dynasty or to celebrate a holiday.
Over time, as you add more and more stickers, you could find yourself spending more time trying to locate your favorite Facebook stickers to share instead of using Facebook Messenger to quickly communicate with your friends.
Fortunately, in just a few steps, you can remove Facebook stickers you no longer want or need.
If you have added Facebook stickers from the sticker store and want to remove Facebook stickers, follow the instructions below.
Note: One thing that is very useful about removing stickers is that the process works the same across the desktop and mobile version of Facebook.
A lot of people have the misconception that it is difficult to use your Facebook Profile for business. While you’re not supposed to run your business from a Facebook Profile, you can leverage your profile to promote your Facebook Page.
There are a number of ways you can do this. For example, you can like your own Facebook Page and share updates from your news feed on your profile.
This will help let your friends and followers learn about your Facebook Page through the content that you share.
While this is a great way to grow your engagement, you can’t do this until you get people to like your Facebook Page.
So what can you do to create a more permanent way to promote your Facebook Page on your Facebook Profile for all of your friends and followers to see?
The problem
You’ve want to feature your Facebook Page on your Facebook Profile.
The solution
There are two ways that you can feature your Facebook Page on your Facebook Profile. We’re going to start with the easier one. To link your Facebook Page to your Facebook Profile, follow these steps.
How to add your Facebook Page to your Facebook Profile
Are you still being charged for Facebook Ads you are not running? Instead of filing a dispute or getting mad at Facebook, learn how to stop Facebook Ads and sponsored stories.
The problem
You ran Facebook Ads or sponsored stories and you forgot to stop them.
In this situation, you have a few options to stop Facebook Ads from running.
Solutions
Here are a few ways to stop Facebook Ads or sponsored stories that you are running.
Do you need to do some work on your Facebook Page before you launch it? Maybe you just want to hide your Facebook Page because you are rebranding your business. Learn how to make your Facebook Page private and hide it from fans and friends.
Who can see my Facebook Page?
When you make your Facebook Page private, this will hide it from fans. This means they won’t be able to see it or even find it within Facebook Graph Search.
If someone is an admin on your Facebook Page will still be able to see it.
If someone is a manager, they will be able to see your Facebook Page and make changes to it.
To make your Facebook Page private, follow the instructions listed below.
Facebook recently launched Facebook locations. If you have questions about setting up locations for your business, we’ve compiled a list of common questions to help you get started.
Common questions about using Facebook locations.
Before you get started with using Facebook locations, you probably have quite a few questions. Here are a few tips to avoid when setting up your page.
Things to do:
Make sure you have the correct Page ID for the main Page
Make sure your page web address doesn’t have any spaces or symbols
Get your latitude and longitude coordinates
Things to avoid:
Do not add or remove columns in the spreadsheet
Avoid assigning store IDs that you previously assigned to other locations for your business
Keep reading for a list of common questions about Facebook locations.
Do you manage a business that has multiple locations? Keeping all of those Facebook Pages updated can be very time-consuming. Now you can make things much easier with the help of Facebook locations (formerly Parent-child pages).
What are Facebook locations?
Example of a business using Facebook locations.
Facebook describes Facebook locations like this.
Facebook locations are a way to manage pages for all your locations in one place. Each store will be tied to one main Facebook Page.
Anyone who has a store with multiple locations can now tie their Facebook Pages together under one main page.
For those of you who run a business with multiple locations, this is great news. This is because this feature was previously only available to large companies like Starbucks and McDonald’s.
Now, when someone visits your main Facebook Page, they will be able to see that you have other locations as well that they can engage with.
Benefits to using Facebook locations
If you have struggled with managing lots of pages for your business, here are some of the ways Facebook locations can make things easier for you and your customers.
Creates authentic Pages for all of your store locations
Updates all of your Pages with the right information
Helps people find your business on Facebook
Page admins with Content Creator or Manager status will be able to add, edit, or remove locations
This means anyone with multiple pages for their business can provide their location information and take advantage of Facebook locations to help bring them together.
To get started with Facebook locations, follow the instructions below.
How to create Facebook locations for your Facebook Pages
Did you receive a coupon for free Facebook Ads? Instead of letting it expire because you don’t know how to use it, here is how to apply Facebook ad coupons to your Facebook account in just a few steps.
The importance of Facebook Ads
While some people believe that you shouldn’t have to use Facebook Ads to drive engagement and to grow your Facebook Page, they’re not going away anytime soon as Facebook Ads generated 49% of Facebook revenue for mobile in the last quarter. That’s a staggering number that should continue to increase as more and more users are using mobile devices.
Couple that with the fact that there are over 1 billion Facebook users and those users spend an average of 6 hours and 35 minutes on Facebook per month, hopefully you can see the power of Facebook Ads.
They provide a tremendous opportunity to grow your business – when done right.
How can ads help your business?
If you’re still not convinced, Facebook Ads can be a great way tool to advertise and promote your business to fans.
Here are some of the things running Facebook Ads can do.
Gain more fans on your Facebook Page
Target specific groups of users based on age, personal interests, and other Facebook Pages they like
Target fans on desktops, tablets, or smartphones
And more
To apply Facebook Ad coupons to your account, follow the instructions listed below.
Note: If you have multiple Facebook Ads coupons, you will need to repeat the instructions for each Facebook Ads coupon.
