Facebook shared photo albums – collaborate and consolidate [video]

If you’ve ever attended a conference or gone on vacation with friends or family, you know how frustrating it can be to collect all of the photos that everyone took. With Facebook shared photo albums, you can now easily share photos and consolidate them into one album.

Facebook shared photo albums

What are Facebook shared photo albums?

Facebook shared photo albums are photo albums that multiple people can contribute to. This means they can view, edit, and add photos to an album.

Creating Facebook shared photo albums is very easy (and beneficial). To create shared albums, follow these instructions.

How to create Facebook shared photo albums Continue reading Facebook shared photo albums – collaborate and consolidate

13 Mind-blowing Facebook stats

Facebook recently released their second quarter earnings for 2013. With a lot riding on Facebook’s quarterly earnings report, they released a number of Facebook stats to go along with it.

Fortunately, they didn’t need all of the stats that they provided to demonstrate how well Facebook is doing. For those of you interested in seeing which Facebook stats were shared, Craig Smith at Digital Marketing Ramblings compiled a comprehensive list.

So what Facebook stats did they talk about? Obviously, mobile usage was a big one. Others covered the growth of Facebook’s users.

Overall, they were interesting stats that provided good insight into the health of Facebook – which is very good at the moment.

Here’s a rundown on some of the Facebook stats that I found interesting.

  • There are 1.15 billion total Facebook users [tweet this]
  • Facebook has 699 million daily active users [tweet this]
  • On average, users are connected to 89 pages and groups [tweet this]
  • Users spend 20 minutes on average per day on Facebook [tweet this]
  • The average Facebook user has 141.5 friends [tweet this]
  • Checking Facebook is what 48% of users between the age of 18-34 do first in the morning [tweet this]

If you like these Facebook stats, keep reading, as there are more (and an infographic).

13 mind-blowing Facebook stats

Continue reading 13 Mind-blowing Facebook stats

How to Embed Facebook Posts From Profiles and Pages

Facebook embedded posts are finally now available to everyone on Facebook. When you embed Facebook posts, this doesn’t just mean you’re now able to post Facebook updates to your website or blog.

You now have more opportunities to leverage your blog or website as a way to build and grow your Facebook presence.

Learning how to embed Facebook posts is very easy to do and takes just a couple of minutes.

Follow these three steps to learn how to embed Facebook posts on your blog or website.

How to embed Facebook posts

Continue reading How to Embed Facebook Posts From Profiles and Pages

10 Tips for performing a Facebook operation [Infographic]

Everyone remembers the game, Operation, right? In a recent study, 82% of social media users think Facebook is a good place to interact with brands (tweet this stat). If your Facebook presence isn’t where you want it to be, it might be time to consider performing a Facebook operation.

What exactly is a Facebook operation?

While operations are usually permanent, a Facebook operation is where you tweak certain areas of your Facebook Page and can always go back and change them as the times change.

For example, you may have a great cover photo on your Facebook Page; however, maybe the only areas you need to operate on are to make your landing pages mobile friendly.

By performing an operation on your Facebook Page, you can greatly improve your Facebook presence and make your page more appealing to fans.

Remember, the more appealing and inviting your Facebook presence is, the more your fans will want to share the great content, photos, and more that you post.

Is a Facebook operation necessary?

52% of social media users find a business’s Facebook Page more valuable than their website (tweet this stat). I expect that number to continue to grow as more businesses are using their Facebook Page for leads.

If you’re ready to go under the knife and perform a Facebook operation on your Facebook Page, the team at ShortStack put together this great infographic with tips on different areas you should consider operating on.

10 tips on performing a Facebook operation

Continue reading 10 Tips for performing a Facebook operation [Infographic]

Blocking on Facebook Explained

Blocking on Facebook is a skill that all Facebook users need to learn how to do.

For some reason though, when talking about blocking on Facebook, this seems to confuse a lot of users. With so many changes happening on Facebook all at once, this is understandable; however, you still need to learn how to block on Facebook. Today, we’re going to help you get over your fear of blocking on Facebook and learn how to do it right (and quickly).

Blocking on Facebook is really easy to do and it is something you can setup in just a few minutes. Let’s get started.

Blocking on Facebook

Why block on Facebook?

Chances are, at one point or another, you’ve received an unwanted invitation on Facebook. This could be from a user, an app, or an invite.

While you can delete the message you received, it does not get stop someone from sending you the same invitation again. It also does not give you back the time you wasted deleting that invitation.

To solve this problem, you need to use blocking on Facebook. 

The block feature on Facebook let’s you setup five specific areas to block. These include:

  • Users
  • Apps
  • App invites
  • Event invites
  • Restricted list

How to use blocking on Facebook Continue reading Blocking on Facebook Explained

70 time-saving social media shortcuts [Infographic]

Whether it’s figuring out how to squeeze more time out of our daily lives or how to more productive on social media sites like Facebook, Twitter, Google+, and YouTube. We’re always looking for a shortcut. As we share more and more of our personal lives through social media, it’s time that we created social media shortcuts to help us learn how to get more efficient in the limited amount of time that we have.

According to Experian Marketing Services, Americans spend 16 minutes of every hour online on social networks. That’s nearly 25% of every hour being spent on a social media site. While we won’t go into what users do on social media sites. that’s a lot of time to be spending checking updates from others and less time that we can be productive.

The team at Quintly put together this infographic featuring 70 social media shortcuts to help you get more done on Facebook, Twitter, Google+, and YouTube. In addition to the social media shortcuts listed, they’ve also included a few easter eggs (hidden features).

While these shortcuts only work when you’re on your computer and not on your mobile device such as your smartphone or tablet, they’re very handy to learn and can help reduce the amount of time you waste from senseless clicks online.

70 time-saving social media shortcuts

Continue reading 70 time-saving social media shortcuts [Infographic]

3 ways to grow your Facebook presence with Facebook embedded posts

If you could take your Facebook presence and weave it into your blog or website to grow your Facebook presence, would you? With the launch of Facebook embedded posts, you’ll now have that opportunity.

While this doesn’t seem like anything new because Twitter, Instagram and even Vine have all offered the ability to embed posts, I think this could be a game changer for Facebook Pages.

What are Facebook embedded posts?

Facebook embedded posts are the ability to take public posts from Facebook and display this content on your blog or website.

Within Facebook embedded posts, you’ll be able to include the following:

  • Photos
  • Videos
  • Hashtags

As long as your post is set to public, you can now take updates from a Facebook Profile or Facebook Page and embed this content on your blog or website!

Beat the news feed with Facebook embedded posts

As I mentioned, Facebook embedded posts will be a game changer and here’s why.

Previously, nothing could be taken outside of Facebook’s walled-garden unless you took a screenshot. Everything that was shared required being logged in order to view it (in most cases), and you often had to compete against other content in the news feed just to be seen.

Factor in the fact that if you struggled with building engagement with fans, it could be frustrating at times to use Facebook to market your business.

Now assume you’re someone who has a website and you get a lot of traffic there, yet your Facebook Page doesn’t have a whole lot of engagement.

By using Facebook embedded posts, you can now leverage your blog traffic to keep your blog readers aware of things they might have missed on Facebook and beat the news feed in the process.

This in itself can help grow your Facebook presence. This is because more people are able to see your content and you don’t have to worry about not hitting their news feed. Awesome!

Improving engagement with embedded posts

Hopefully you’re as excited about Facebook embedded posts as I am. There’s one last thing though.

When you embed Facebook posts on your blog or website, there are now going to be lots of opportunities for your to build your presence and engage more with your fans and customers. This is because everything you embed from Facebook will offer deep integration. This means each embedded post from Facebook will feature the ability to share, comment, and like a post. Additionally, users can also see how many likes and comments your content has received, which presumably will sync back to Facebook.

Growing your presence using Facebook embedded posts

So how can you grow your presence using embedded posts? Besides all of the great features that Facebook embedded posts will offer, there are also going to be many different types of posts you can share that can help grow your Facebook presence.

Types of Facebook embedded posts

Hashtags

One way to grow your Facebook presence using embedded posts is with hashtags. If you’re new to hashtags, be sure to read the complete guide on using Facebook hashtags because you’re going to want to start including them within your posts.

When you include them in an embedded Facebook post on your website, they are now clickable and will bring up related content that also uses that hashtag so be sure you use them!


Facebook embedded posts

Follow

A second way to grow your Facebook presence using Facebook embedded posts is with the “follow” feature.

This type of embedded post is great if you’re a journalist or analyst and you post a lot of news on Facebook.

Now, you can take this content and share it around the web and it will get linked directly back to the person who posted it!

In addition, users can also follow that person. This let’s them subscribe to a user, which if you’re sharing quality content or breaking news, can help quickly grow your presence on Facebook.

Facebook embedded posts

Like

A third way to grow your Facebook presence using the embedded posts feature is through your Facebook Page.

This type of post offers fans the opportunity to find out about updates they may have missed because they didn’t see your update in their news feed.

I could also see Facebook embedded posts being extremely useful if you run contests on your Facebook Page. For instance, you should be able to take that contest and leverage your blog traffic to increase participation and grow your Facebook presence at the same time.

Similar to the “follow” embedded post, the “like” embedded post let’s fans and customers easily like your Facebook Page from anywhere there is are embedded posts. This means that in order to grow your Facebook presence, you’ll want to post really good content that users will want to embed on their blog or website.

Facebook embedded posts

 

Giving credit where credit is due with Facebook embedded posts

One of the features that hasn’t been covered much yet is accountability on Facebook. Previously, anyone could copy and share content on Facebook and you wouldn’t know who initially shared it. Now, with Facebook embedded posts, anyone can pick-up content and share it with their readers.

Just think – major blogs or news outlets might be embedding your Facebook posts one day on their blog or website. Imagine all of the possibilities if that happens!

How do you get Facebook embedded posts?

Right now, Facebook embedded posts are only available to five media sites. These include Huffington Post, Mashable, CNN, Bleacher Report, and People, but Facebook promises we should see this new feature soon. So stay tuned!

How to embed Facebook embedded posts

Embedding Facebook posts on your blog or website will be very easy. If a post has a globe icon next to it, this means it is public. You can then click the dropdown arrow and select embed post. This will give you a snippet of code that you can copy and paste on your blog or website. That’s really all there is to it!

Facebook embedded posts

Facebook embedded posts

Facebook embedded posts are a game changer

Yes, I said again, I think Facebook embedded posts are going to be a tremendous tool for businesses and even individuals. Imagine the potential leads that you can gain from you embedding your posts on your blog or website or better yet, other blogs or websites embedding your content!

Are you excited about embedded posts as much as I am? Do you think they will be a game changer? Leave a comment below and let me know your thoughts on Facebook embedded posts.

The history of the hashtag [Infographic]

Do you know the history of the hashtag?

Most people are under the impression that the hashtag originated when social media hit the scene about 5 years ago. That’s actually not entirely accurate.

While it seems that the history of the hashtag began then, it actually started much earlier – more like in the 12th century.

Since then, we’ve seen the hashtag start out as the “pound” and morph from one symbol to another, finally culminating in what we know today as the hashtag and popularized on social media sites such as Twitter, Instagram, Google+, and more recently, Facebook hashtags.

and over time, it has morphed into the hashtag.

The history of the hashtag

Continue reading The history of the hashtag [Infographic]

3 Facebook Recommendations Box alternatives

Have you consider Facebook recommendations box alternatives?

While the Facebook recommendations box can be a valuable tool for businesses, it’s not perfect. It’s also not always available.

In fact, it was down for a little over a few weeks in late June. This meant that businesses who were using it on their Facebook Page had to find an alternative.

What was odd was that while it didn’t work on laptops, businesses could access the Facebook recommendations box on mobile devices and direct customers to leave a recommendation there. While this was a work-around, it meant complicating the experience for fans and customers and making it more difficult to collect feedback from them.

To me, this is an unsatisfactory solution and when a tool that businesses rely on daily to collect feedback from customers doesn’t work, it’s not something that I recommend keeping around.

Fortunately, the Facebook recommendations box did come back, but what happens when Facebook removes this feature or takes more than a few weeks to fix this valuable business tool?

As I have mentioned on numerous occasions, don’t put all of your marketing eggs in the Facebook basket and trust that they will be around forever. Just look at MySpace. Nothing lasts forever.

Based on the spottiness of Facebook, there are a number of alternatives that you can use to collect feedback from customers and fans. We’ve highlighted a few of our favorites Facebook recommendations box alternatives that you can implement to collect feedback from fans and customers.

3 Facebook Recommendations Box alternatives

Continue reading 3 Facebook Recommendations Box alternatives

Why don’t they like me on Facebook [Infographic]

Why don't they like me on Facebook

Why don’t they like me on Facebook? That’s the age old question that gets asked when businesses first join Facebook and it’s an area that all businesses struggle with when trying to use Facebook for business.

The truth of the matter is Facebook marketing doesn’t work for every businesses.

You could have the greatest products in the world, but if someone isn’t interested in what you have to offer, you’re not going to build a relationship with that person and get them to like you on Facebook.

While the products that you offer could be a reason why customer don’t like us on Facebook, there are much more pressing issues, which we’ve highlighted below.

Why don’t they like me on Facebook?

Continue reading Why don’t they like me on Facebook [Infographic]