Category: Facebook

Learn about Facebook Profiles, Facebook Pages, Facebook Groups, Facebook Ads, Facebook Power Editor, and Facebook Insights.

Improving Social Media Skills While Busy With Business Challenges

If you’re an entrepreneur, you are probably aware that in this day and age, not only do you need a Facebook page for your business, you also need strong digital marketing skills. As a blogger specializing in Facebook page management, I am also aware that business owners have a hectic schedule, leaving little time and energy for things such as Facebook management.

If your business is large and established enough to appoint a person (or a social media team) to manage your Facebook page, that’s well and good. Still, you are the ‘big guy’ and they will still need your supervision. If you’re not at that level yet with your business, your most feasible option is to manage your Facebook page yourself.

This may seem like a lot of work to handle – especially with your already busy workload – but don’t worry. With these tips, Facebook management will seem like a breeze to a busy entrepreneur like you!

In this article, I’m going to share with you tips on improving social media skills – even while you’re busy in other areas of your business. Let’s take a look!

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20+ Ways to Use Apple Watch for Social Media to Get More Done!

Do you spend a lot of time pulling out your iPhone to check your social media channels?

Maybe you’re managing social media for clients or constantly checking your own channels for new updates.

We’re all guilty of that.

The bottomline is that social media can be time-consuming and interrupt our focus if we let it.

This can lead to a loss in productivity and if you’re a business owner, lost revenue.

What if you could improve the time you spend on social media each day?

For example, spend 60 minutes a day instead of getting lost for hours in your newsfeed?

In this article I’ll show you some ways you can use Apple Watch for social media.

This way you can begin to improve your productivity and accomplish more in your business.

Are you struggling with your social media marketing? Apple Watch can help you stay on-top of your game. Here’s how.Click To Tweet

Let’s take a look at some of the ways you can use Apple Watch for social media.

This way you can stay on-top of conversations, capitalize on new content ideas, and get more done on your social media channels!

20+ Ways to Use Apple Watch for Social Media

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85+ Time-Saving Social Media Keyboard Shortcuts – Infographic

Are you looking to become more efficient with your social media management?

This way you can spend less time managing your channels and more time creating content to grow your business.

One of the fastest ways is to learn social media keyboard shortcuts.

What are keyboard shortcuts?

For those of you not familiar with keyboard shortcuts, they’re a faster way to access features within a program without the need to access a menu.

Instead, you can press a combination of keys to perform the same function.

My favorite keyboard shortcut is Command + Shift + 4 to take a screenshot.

This particular shortcut has saved me lots of time when creating blog posts or writing articles because I can quickly take a screenshot using just my keyboard.

Why are social media shortcuts important?

Today, we aren’t just using keyboard shortcuts on the computer.

We’re also spending more of our time on social networks.

Because we don’t have a lot of time to waste, we need to be aware of the many social media shortcuts that are available.

This way we can work faster because of the demands on our time.

This article is going to take a look at social media keyboard shortcuts for Facebook, Twitter, YouTube, Google Plus and Tumblr.

Social media keyboard shortcuts

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How to Download Facebook Videos In Four Easy Steps!

Have you ever come across a video on Facebook that you wanted to download to view later on?

One way that you can save a copy of the video on Facebook is to use the save on Facebook feature.

But that only let’s you bookmark the video to view later on.

What if you lost your original video file and you want to upload it to another social network such as Instagram or YouTube?

Instead of spending hours re-creating your video, you can download a copy from Facebook.

This article is going to teach you how to download Facebook videos in just a few steps.

How to download Facebook videos

How to download Facebook videos

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How to see Facebook Page unlikes in Facebook Insights

How to see Facebook Page unlikesAre you seeing a drop in Facebook Page likes?

Do you know why this is happening and where they are coming from?

This article will teach you how to use Facebook Insights to see Facebook Page unlikes.

This way you can better understand why your Facebook Page likes are dropping and make adjustments to keep it from happening.

The Problem

You’ve built up your likes / fans on your Facebook Page, but you’re noticing your page likes are dropping.

This can happen for a number of reasons:

  • Underage users
  • No longer a fan of your page
  • No longer interested in your content
  • And so on

Instead of guessing that it’s because of a change to Facebook’s algorithm, you can look at the data.

This way you get a true picture on why you were seeing unlikes on your Facebook Page.

Here’s how to use Facebook Insights to see your Facebook Page unlikes.

How to see Facebook Page unlikes

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Facebook Page Call to Action Buttons – The Ultimate Guide

How to use Facebook Page Call to Action buttons
Would you like to drive fans on your Facebook Page to take a specific action?

For example, to sign-up for your email newsletter, book an appointment, or shop on your website?

What if you could include specific call to action buttons on your Facebook Page to help reach your overall business goals?

Instead of burying a link to your website in your cover photo, relying on users to click into your photo, Facebook rolled out a way to do this on Facebook Pages with Facebook Page call to action buttons.

This article is going to teach you how to use Facebook Page Call to Action Buttons.

What are Facebook Page Call to Action buttons?

Call to action buttons are a way to specify a single action for your Facebook fans (page likes) to take from your timeline cover photo.

Call to action to sign-up
You can use Facebook Page Call to Action buttons to drive email newsletter sign-ups

Depending on what action you want your fans to take, you can choose to have a button appear on your page that when clicked, keeps a user inside of Facebook.

Alternatively, you can also send users off of Facebook to your website or anywhere you like.

You can even use the new Facebook Page call to action buttons with a landing page for a more complete solution.

According to Facebook:

Page admins can select from a group of call-to-action buttons — like Shop Now or Sign Up — to add to the top of their Page.

Types of call to action buttons

There are seven types of call to action buttons you can select from.

  1. Book Now – coaching or booking appointments
  2. Contact Us – provide a way for fans to contact you quickly
  3. Use App – drive fans to download your app
  4. Play Game – direct fans to your app or even a contest
  5. Shop Now – drive traffic to your online store
  6. Sign Up – grow your email list
  7. Watch Video – drive fans to a welcome video

I’ve had the chance to use the new Facebook Page Call to Action buttons and they’re amazing!

Let’s take a look at Facebook’s Call to Action buttons and how you add them to your Facebook Page.

7 Ways to meet business goals on your Facebook Page

Click To Tweet

How to use Facebook Page Call to Action buttons

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How to use Facebook Video Cards to say thanks

Did you receive a gift?

Did a client do great work?

Would you like to say thanks?

This article is going to teach you how to use Facebook Video Cards to send someone a thank you.

What are Facebook Video Cards?

Facebook Video Cards are a way to create a personalized video on Facebook to send to your friends.

To date, 200 million video cards have been sent.

Instead of sending someone a private email or handwritten thank you note which only reaches the recipient.

You can send a personalized thank you also called Facebook Videos Cards or a “Say thanks” video in just a few steps.

How to use Facebook Video Cards

 

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5 Ways to rename a Facebook Page

Has your business gone through a rebranding?

Do you have a typo in your Facebook Page name?

Maybe you have more than 200 likes on your Facebook Page and want to rename your page.

This article is going to teach you five ways to rename a Facebook Page.

The problem with renaming a Facebook Page

I mentioned a few of the reasons why you may want to rename your Facebook Page.

While these are just some of the reasons why you need to rename your page, I’m sure there are plenty of other reasons.

The problem with renaming a page is that there are a lot of different ways to do it.

Some of the solutions work on some pages but not on all of them.

As a result, it can be frustrating to use Facebook to grow your business when you’re constantly running into roadblocks to rename your page.

The solution

Renaming a Facebook Page is a question I get a lot.

I’ve compiled some of the ways you can rename your Facebook Page.

Remember, depending on the size of your Facebook audience, some options will work for your page but not others you manage.

Let’s look at some ways you can rename your Facebook Page.

5 Ways to rename a Facebook Page

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How to request the desktop site in Safari for Facebook

Have you ever had clients need help and all you had with your mobile device?

Are there Facebook features you can’t access from your mobile device?

In this article, I’ll show you how to request the desktop site in Safari for Facebook.

Facebook mobile frustrations

Have you ever tried to access a website from your mobile device only to be directed to a mobile-friendly version?

Often times, mobile-friendly means limited.

According to The Next Web, 30% of Facebook’s active user base are mobile-only.

I’m expecting those numbers to continue to increase as more and more people go completely mobile.

In the meantime, while Facebook has some great mobile apps by way of the Facebook mobile app and Facebook Page Manager, sometimes it can be frustrating to switch back and forth between apps.

Fortunately, there’s a hidden shortcut that will let you switch to the desktop version of Facebook.

To use the request desktop site feature, you will need to be running iOS 8 on an Apple device.

Follow these instructions to request the desktop site for Facebook.

How to request the desktop site for Facebook

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